MEDIA ENTREPRENEURSHIP & ADMINISTRATION

A 5-Week Practical Course A 5-Week Practical Course

Start Date: February 3
Duration: 5 weeks
Format: Online | Live virtual classes
Tuition: ₦100,000

Placeholder image used to represent a product being showcased.

Course Focus

  • This course teaches how media organisations are built, run, and sustained.
  • It combines editorial thinking with business, operations, and management.
  • You will learn how real media enterprises work beyond theory.

What You Will Learn

• How to set up and structure a media organization
• How media businesses make money and manage costs
• How to run daily operations and administration
• How to manage people, content, and systems
• How to grow from a small media idea into a stable organisation


Key Deliverables

By the end of the course, participants will have:

A practical media startup or turnaround action plan

A clear media business model for their own outlet or idea

A simple admin and operations framework for daily running

A basic revenue and sustainability plan

Who This Course Is For

• Aspiring media founders
• Station managers and editors
• Media administrators and producers
• Journalists moving into leadership roles
• Anyone planning to start or manage a media platform

Why This Course

Most media failures are not about content.
They are about poor administration and weak business decisions. This course fixes that gap.

Dr. Ken Ike Okere

• Has run 10 broadcast stations
• Founder of multiple successful media enterprises
• Over 25 years of media leadership experience
• Media trainer, consultant, and academic

This course is built from real newsroom and boardroom experience.